Meeting summary- Beyond Book Displays- Leveraging Archival Collections Through Promotional Campaigns

ACRL national
Library Marketing and Outreach Interest Group
Fri March 23,2018
Berkeley College, Manhattan Campus

Beyond Book Displays: Leveraging Special and Archival Collections
to Up Your Library’s Marketing Game



Shawn(ta) Smith-Cruz, Head of Reference, CUNY Graduate Center
Archival Curation at the Graduate Center Library: From Display to Collaborative Exhibition [link to presentation]

Thomas Lannon, Assistant Director for Manuscripts, Archives and Rare Books
Archives as Messenger: The description of unique content and its use in advocacy for library programming. [link to presentation not available yet]. Email him! 

A.J. Muhammad and Megan Williams

Open Archives and the ‘Pop-Up’ Exhibit in Support of Public Programming and Special Events at the Schomburg Center for Research in Black Culture [link to presentation]

The Schomburg Center For Research in Black Culture

At our Spring 2018 meeting, we will discuss how we can leverage archival materials or special collections to market our library’s services, resources, collections or expertise. If you work in an archives or a special collections unit and you’ve worked on a project to promote your collection, we want to hear from you! We want to hear your stories about how you used your archival materials to promote your library!


RSVP :       


Meeting Location: Berkeley College, Manhattan Campus, 3 East 43rd Street, 6th floor, room 603, New York, NY (2 minute walk from Grand Central Terminal)

When: Fri March 23, 2018, 3:00pm-5:00pm


Link to Google map:


About the ACRL National LMaO Interest Group:

Launched at the 2014 ALA Annual Conference, this interest group encourages regional meet ups around the U.S. as a central initiative. The ACRL National Library Marketing and Outreach Interest Group has been created for Academic Librarians interested in Marketing and Outreach. This group is open to all. For more information, please see our Facebook presence at


Refreshments will be served!!


Our meeting is open to all!


Please bring photo I.D.


We look forward to seeing you!


Mark Aaron Polger, Co-Chair

First Year Outreach Librarian

College of Staten Island, City University of New York



Maria Deptula, Co-Chair

Library Director, Berkeley College (Paramus Campus)

201-967-9667 ext. 1764




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